Please describe your proposed solution.
<u>Problems being Solved:</u>
- Lack of Ownership
- Traditional Monetary System
- Financial Literacy for African Students
- Cryptocurrency & Non-Fungible Token (NFT)
- Web3 literacy, education, and on-boarding.
<u>Reason for Approach:</u>
We have individuals within our organization who are of the African Diaspora and are current/former NCAA Division 1 and professional soccer/football players. To add to this, there's a combined coaching and <u>mentor-ship</u> experience of 60+ years at the youth, collegiate, professional and international levels. We are also entrepreneurs who want to encourage ownership to young athletes and creatives by offering educational videos, trainings, and courses for:
- Coaching
- Leadership
- Crypto & NFT News
- Photography
- Graphic Design
- Video Production
- Sales and Marketing
- Sports Management
- Operations Management
- Project Catalyst
With our direct experiences, we gain the foresight on how to reshape and invest in the development of African student-athletes by connecting, educating, and teaching monetizing on a local and global scale.
<u>Audience:</u>
- 16-28 year olds are our target audience as Gen-Z and Millennials are market Influencers.
- High Schools, Colleges and Universities
- Professional Sports Organizations
- Businesses, Corporations and Museums
- Aspiring Collegiate, Collegiate and Professional Athletes
- Artists (digital, hand-drawn, animation, augmented reality, 3D)
<u>Implementation:</u>
-On-boarding through virtual and in-person seminars with "The African Students Football Union LTD/GE under the auspices of International Students Football Union (ISFU)".
-Education of Project Catalyst for young creatives and developers.
-Ambassadorship Program for student-athletes
-TiDi Nation blockchain compatible dashboard/marketplace.
-Social Media: Twitter, Discord, Instagram, Reddit, YouTube.
-NFT Art Collaboration with Habtamu Tibebe who's a renown artist in Ethiopia.
-TiDi Apparel Collaborations:
- HBCUs (Historically Black Colleges and Universities in the US) starting with Denmark Technical College in South Carolina.
- Colleges and Universities in West Africa and the Caribbean
- Youth Clubs
- Professional Organizations and National Teams
<u>Production:</u>
- TiDi Nation Internships
- Merchandise with TiDi Apparel
- TiDi Athlete NFTs
- TiDi Athlete Metaverse
<u>Outcomes:</u>
More individuals in Africa are being taught how to utilize and monetize their gifts, skill-sets, and ideas while encouraging collaboration with others through genuine connections and relationships.
We also aim to research, identify needs, and provide the tools to develop local communities within the African Continent, starting in West Africa and expanding throughout.
Please describe how your proposed solution will address the Challenge that you have submitted it in.
The way we prepare Africa for a wide-spread Cardano adoption is to simplify education and inform the next generation. The youth and young adults are overwhelmingly consuming information about cryptocurrency. TiDi Nation will filter the noise by showing how Project Catalyst and the Cardano Blockchain can contribute to the development of local communities, schools, recreational centers, professional organizations, start-ups, and dreamers.
We start by informing the student-athletes to create their own content about their ideas, skills, and projects. Information spreads like wildfire when easy to consume and digest. Word of mouth is still one of the most effective and contagious form of marketing and relationship building strategies to propel Cardano forward into Africa for adoption to happen.
What are the main risks that could prevent you from delivering the project successfully and please explain how you will mitigate each risk?
The main risks that we face are funding, cardano community based marketing and consultation, back-end blockchain developer, and strategic placements and partnerships.
The funding will allow us to work on our project full-time, while also creating paid internship experiences for student athletes. The team is already dedicated to the project and making it successful. As we are collectively using our resources and time to build the framework and skeleton of TiDi Nation.