Please describe your proposed solution.
The main objective of this project is the adoption of cryptocurrencies in the Amazon, mainly ADA Cardano, by locals. In a broad vision, we will promote actions that use clean energy and stimulate technological development in an increasingly free market, but in a region with little access;
We chose to sell computer-related products because they are the type of equipment that we have the most knowledge and contact with, and also because they are in high demand in the Amazon and Brazil. Our intention is to create a megastore of subsidized computer products, which will only accept Cardano as a form of payment.
The project will engage youth and the public with an interest in technology, there are. We will use part of the resource to publicize Cardano, renewable energy and our actions to protect natural resources in the local media. Today, 2 million people live in the metropolitan region of Belém.
Green Crypto farm will be the foundation of this project. It is an organization with active legal registration at Belem-Brazil, its own building with a large area still unused and with public access. The project will be implemented in 3 phases. The first, purchase of sales equipment from suppliers and training of 3 employees for sales and maintenance; the second phase, marketing and opening of the store to the public and the last phase of engagement, when ecological gifts will be provided (seeds for planting, biodegradable pens, ecological bags) and a folder explaining how to create a cardano blockchain wallet to stake ADA and to make new purchases in the future.
As project results, we expect large cardano cryptocurrency adoption in the main capital of the Amazon and its surrounding. We also expect the store to be self-sustaining, including increasing the pledge of our Cardano pool, greencripto, ticker CRIP.
Please describe how your proposed solution will address the Challenge that you have submitted it in.
Trading at attractive prices is one of the main reasons why consumers have engagement, we will not sell products below the market price, but we will reduce margins to the point where the decision is obvious. There is room for this in the domestic market, as there is little or no activity in the area or in cryptocurrencies, there is also interest for the local government, as taxes will be properly collected. In addition, local companies, due to low competition and privileged information, increase the profit margin at exorbitant prices, harming consumers.
As the benefit of purchasing at competitive prices will be intrinsic to the use of ADA Cardano, as it will be the only payment method accepted with special discounts, we hope that this initiative will reach other commercial centers here in the region.
What are the main risks that could prevent you from delivering the project successfully and please explain how you will mitigate each risk?
The main risks and their solutions are:
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Low adoption: we will set aside 10% of resources for marketing, if adoption is not sustainable in 1 month, we plan to implement alternative payment solutions to ADA Cardano, but with market prices
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Crime: The region where the greencrypto farm has its office has low crime rates, but it is a closed place for public acces
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Bureaucracy: we hope not to encounter bureaucratic barriers in the local market, but if there is any legal impediment to selling products, we have a consumer lawyer to advise us