Please describe your proposed solution
Our proposed solution is to host informative Twitter Spaces and podcasts focused on Cardano: with news section, guest interviews, new projects analysis, market situation and last but not least - demystifying the technology behind Cardano for Polish users. We perceive a lack of accessible resources that explain technology in a user-friendly manner especially in local language - Polish, hindering widespread understanding and participation in the Cardano ecosystem.
Our approach combines engaging live discussions on Twitter Spaces with recorded podcast episodes (sometimes published as a video material on YouTube). This allows us to reach a diverse audience and cater to different preferences for consuming content. By mixing "regular", Cardano-related show with educational content breaking down complex concepts and providing clear explanations, not only do we aim to make growth of local Cardano excitement but also make stake pool operations more accessible to newcomers and existing community members.
Our project will engage not only Cardano but general crypto enthusiasts, investors, developers, who seek a deeper knowledge of the Cardano ecosystem. We will feature interviews with experts (so far we recorded shows with people working in i.e. IOHK), start-up projects members, provide current news focusing on Cardano and practical guidance on Cardano-related matters (dApps, wallets, web3 solutions etc).
How will we engage these new people? The ideas include, but are not limited to:
- interactions with popular Polish crypto influencers that do not speak about Cardano (yet!)
- targeted marketing on social media
- collaborations with existing Twitter Spaces hosts
It's worth noting that "Wieczorową Porą" brand also has a series about TradFi which may also bring fresh users to the crypto world.