[IMPACT] Please describe your proposed solution.

Problem:

The Cardano Summit 2023 is being held in Dubai. The ecosystem lacks a tangible representation of ownership and engagement for its community members who are able to participate in the event.

Solution:

Cardano Summit NFT Hoodies will utilize Cardano blockchain technology. This will address the problem by providing a unique solution that enables provable ownership and fosters community engagement.

1. Verifiable ownership: Each hoodie will be linked to a unique NFT token on the Cardano blockchain, providing an immutable record of ownership. This transparent and decentralized system enables individuals to prove their ownership, instilling confidence in the authenticity and value of their hoodie.
2. Enhanced community engagement: The limited availability and uniqueness of the NFT Hoodies create a sense of exclusivity, encouraging community members to actively participate and engage in the ecosystem. This can lead to increased enthusiasm, loyalty, and advocacy within the Cardano community.
3. Strengthened secondary market: The provable ownership mechanism facilitates the development of a secondary market where owners can trade or resell their NFT Hoodies. This stimulates economic activity and allows the community to interact with Cardano collectibles, creating new opportunities for collectors and investors.

[IMPACT] How does your proposed solution address the challenge and what benefits will this bring to the Cardano ecosystem?

Our proposal addresses the Cardano Open Challenge. The project of Cardano Summit NFT Hoodies will have a lasting impact on the community and bring significant value to the Cardano ecosystem. It strengthens community engagement, fosters a sense of pride and belonging, and increases brand recognition. The provable ownership mechanism creates economic opportunities through a secondary market for the hoodies, driving token circulation. The project also demonstrates the power of blockchain technology, highlighting Cardano's reliability and innovation. Additionally, it supports the growth of the Cardano ecosystem by providing a new revenue stream and contributing to its long-term sustainability. Overall, the NFT Hoodies project enriches the community experience and promotes the wider adoption of Cardano.

[IMPACT] How do you intend to measure the success of your project?

We intend to measure success of this project by tracking several key metrics

Number of Hoodie Sales:

• Measure the total number of NFT Hoodies sold during the Cardano Summit or a specific timeframe.
• Compare sales figures against predetermined targets or benchmarks to assess the project's performance.

Community Engagement and Participation:

• Track the level of community engagement and participation during the Cardano Summit, considering factors such as event attendance, social media interactions, and active involvement in related discussions and activities.
• Monitor the sentiment and feedback from community members regarding their experience with the NFT Hoodies.

Secondary Market Activity:

• Monitor the trading activity and transaction volume within the secondary market for the NFT Hoodies.
• Evaluate the liquidity and demand for the hoodies in the secondary market, including the number of resales, price fluctuations, and overall market growth.

Brand Visibility and Reach:

• Assess the impact on brand recognition by monitoring mentions of Cardano and the NFT Hoodies in social media, news articles, and industry discussions.
• Measure the reach of Cardano-related content and the extent to which the NFT Hoodies project contributes to increased visibility and awareness of the ecosystem.

Financial Performance:

• Evaluate the financial outcomes of the project by analyzing the revenue generated from the sale of NFT Hoodies.
• Assess the cost-effectiveness of the project by comparing the revenue generated against the expenses incurred in the production and implementation of the hoodies.

Community Feedback and Satisfaction:

• Gather feedback from community members, attendees, and hoodie owners through surveys, interviews, or online platforms to assess their satisfaction with the project and the overall experience.
• Analyze sentiment analysis or qualitative data to identify areas of improvement and to validate the success of the project based on community perception.

Adoption and New Users:

• Track the number of new users or participants who were introduced to Cardano through the NFT Hoodies project.
• Measure the conversion rate of individuals who became engaged with Cardano beyond the NFT Hoodies, such as exploring other ecosystem components, joining community forums, or becoming stakeholders.

These specific outputs and KPIs will help gauge the success of the Cardano Summit NFT Hoodies project, assessing factors such as sales performance, community engagement, and brand recognition. Regular monitoring and analysis of these metrics will provide valuable insights into the project's impact and effectiveness.

[IMPACT] Please describe your plans to share the outputs and results of your project?

The progress of our project will be shared with the community via social media and other popular outlets. Our goal is to engage users and increase awareness as our development continues.

Regular Updates on Social Media:

• Utilize social media platforms such as Twitter, Telegram, and Reddit to provide frequent updates on the project's milestones, developments, and important announcements.
• Share engaging visuals, behind-the-scenes photos, and sneak peeks of the hoodie designs to generate excitement and anticipation among the community.

Dedicated Project Website:

• Create a dedicated website or landing page for the Cardano Summit NFT Hoodies project.
• Include a comprehensive overview of the project, its objectives, key features, and progress updates.

Collaboration with Influencers and Ambassadors:

• Collaborate with Cardano influencers, ambassadors, and prominent community members to help spread the word about the project.

Events and Presentations:

• Utilize Cardano community events, conferences, or the Cardano Summit itself to showcase the progress of the NFT Hoodies project.

  [CAPABILITY/ FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability?

Our project is being managed the Kaizen Crypto team, a well-established brand with the Cardano ecosystem. The current progress of the Cardano Calendar platform is available for anyone to use and publicly accessible via our website. https://cardanocalendar.io/

Our team has been previously funded in Catalyst funding rounds, and we continue to find new solutions to existing problems. Our efforts to build on Cardano demonstrate a strong desire to continue pushing the ecosystem forward.

[CAPABILITY/ FEASIBILITY] What are the main goals for the project and how will you validate if your approach is feasible?

Main Goals

1. Establishing Verifiable Ownership: The project aims to utilize blockchain technology to create a system that ensures transparent and provable ownership of the NFT Hoodies. This objective enhances trust and credibility by enabling verification of authenticity and traceability.
2. Enhancing Community Engagement: The project seeks to cultivate a stronger sense of community participation and involvement within the Cardano ecosystem. By offering exclusive NFT Hoodies, it aims to provide a tangible representation of community membership, fostering a closer community bond and active engagement.
3. Demonstrating Blockchain Innovation and Adoption: The project serves as a real-world example of how blockchain technology can be practically applied within the Cardano ecosystem. It showcases Cardano's innovative potential beyond cryptocurrencies, increasing awareness and adoption of blockchain among community members.
4. Creating Economic Opportunities: The project aims to stimulate economic activity within the Cardano ecosystem by establishing a secondary market for the NFT Hoodies. This objective creates opportunities for collectors, investors, and traders, contributing to token circulation and overall economic growth.
5. Promoting Brand Recognition: The project focuses on enhancing the visibility and recognition of the Cardano brand. By introducing unique and collectible NFT Hoodies, it generates excitement, attracts attention, and raises awareness of Cardano as a leading blockchain platform.
6. Supporting Ecosystem Growth: The project aims to provide financial support for the growth and development of the Cardano ecosystem. Revenue generated from NFT Hoodie sales can be allocated towards funding community initiatives, research and development, and expanding the ecosystem, ensuring its long-term sustainability and progress.

Overall, these goals collectively aim to cultivate an active and engaged Cardano community, establish Cardano as an innovative blockchain leader, drive economic activity, strengthen brand visibility, and support the continuous growth and success of the Cardano ecosystem.

[CAPABILITY/ FEASIBILITY] Please provide a detailed breakdown of your project’s milestones and each of the main tasks or activities to reach the milestone plus the expected timeline for the delivery.

Milestone 1: Design the graphic for the hoodie (Month 1)

Acceptance Criteria: Our graphic designer will create an amazing image to be featured on the Cardano Summit Hoodie. We will build a dedicated website to view and purchase the hoodies.

Budget: 20,000 ADA

Milestone 2: Collaboration with Dubai-based custom apparel (Month 1-2)

Acceptance Criteria: Hoodies can be purchased through an official site. Orders will be sent to a custom apparel manufacturer for correct sizing and color options

Budget: 20,000 ADA

Milestone 3: Hoodies and NFTs will be distributed to owners at the Cardano Summit 2023 (Month 3)

Acceptance Criteria: NFTs and Hoodies will be available for pickup at the Cardano Summit in Dubai

Budget: 10,000 ADA

[CAPABILITY/ FEASIBILITY] Please describe the deliverables, outputs and intended outcomes of each milestone.

Milestone 1: Design the graphic for the hoodie (Month 1)

Acceptance Criteria: Our graphic designer will create an amazing image to be featured on the Cardano Summit Hoodie

Output:

• Custom graphic created
• Shopify store created for easy checkout

Milestone 2: Collaboration with Dubai-based custom apparel (Month 1-2)

Acceptance Criteria: Hoodies can be purchased through an official site. Orders will be sent to a custom apparel manufacturer for correct sizing and color options

Output:

• Partnership with local clothing manufacturer for custom apparel
• Final orders sent for print

Milestone 3: Hoodies and NFTs will be distributed to owners at the Cardano Summit 2023 (Month 3)

Acceptance Criteria: NFTs and Hoodies will be available for pickup at the Cardano Summit in Dubai

Output:

• NFTs minted for each sold hoodie

• Hoodies distributed at Cardano Summit 2023

• NFT sent to owners wallet address (received during checkout)

  [RESOURCES & VALUE FOR MONEY] Please provide a detailed budget breakdown of the proposed work and resources.

The funding requested is needed to pay for the design and manufacturing of the hoodies.

We will also need to mint the NFTs, distribute the hoodies, pay for any shipping costs, and build a dedicated site for users to purchase their hoodies.

Proposed Budget For Team Salary:

One Time Expenses:

Design Graphic - 5,000 ADA

Print Custom Apparel - 20,000 ADA

Shopify Store Creation - 10,000 ADA

Budget For Marketing:

Marketing - 5,000 ADA

Miscellaneous:

ADA Valuation Contingency (Savings) - 5,000 ADA

Fees and Costs - 5,000 ADA

Total Cost: 50,000 ADA

[RESOURCES & VALUE FOR MONEY] Who is in the project team and what are their roles?

Pritesh Gosai - Kaizen Crypto

Pritesh is a long-time Cardano community member who has been contributing to the ecosystem since 2017. He began creating educational content for the Cardano ecosystem in 2019 and has operated Kaizen stakepools since the Incentivized Testnet. Since then, he has gone on to create one of the most well established brands in the Cardano community with a Youtube channel that has over 1M views and 30k subscribers. He operates several stakepools and contributes to charity in India and Sri Lanka with operator rewards from Krishna stakepool. The Kaizen Crypto brand is now supported by several community members who span across the entire globe to continue the ethos of continuous improvement for Cardano. The Kaizen Crypto team has previously been funded through Catalyst for Lovelace Saga, Cardano Calendar, and the Cardano 101 Course.

<https://twitter.com/KaizenCrypto>

[RESOURCES & VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

The cost of this project represents value for money for the Cardano ecosystem due to our team's commitment to ecosystem growth and ability to deliver useful products that increase efficiency.

We want to create something fun for the community, while also leveraging the amazing technology brought to us thanks to Cardano.