[IMPACT] Please describe your proposed solution.

At the core of our proposed solution is the recognition of the limited adoption of Cardano in Latin America compared to Ethereum. We perceive the problem as a lack of awareness, education, and accessibility, hindering the Latin American community from benefiting from Cardano's superior technology.

To address this problem, we will create five high-quality YouTube videos that combine educational content with engaging visuals and narration. Our approach aims to bridge the knowledge gap and empower individuals in Latin America to understand and leverage Cardano's consensus mechanism effectively.

Our project will engage a wide range of users, including Latin American blockchain enthusiasts, investors, students, and community members. By providing accessible educational resources in Spanish, we will cater to the linguistic and cultural needs of the Latin American audience, thereby increasing their understanding and engagement with Cardano.

To demonstrate impact, we will track the reach and engagement metrics of our YouTube videos, such as views, likes, shares, and comments. Additionally, we will actively monitor community feedback and engagement on social media platforms and other communication channels. This feedback will enable us to assess the effectiveness of our educational content and measure the level of awareness and understanding generated within the Latin American community.

What makes our solution unique is its focus on the Latin American community and their specific needs. By addressing language and cultural barriers, we aim to make Cardano more accessible and relevant to this underserved market. The Latin American community will directly benefit from a deeper understanding of Cardano's consensus mechanism, leading to increased participation, secure investments, and long-term financial empowerment.

This solution is important to Cardano as it aligns with the project's vision of creating a global, inclusive financial system. By expanding Cardano's reach in Latin America, we not only unlock new opportunities for growth and adoption but also foster financial inclusion and empower individuals in a region where such opportunities are limited. This increased adoption and engagement will further strengthen Cardano's network effect and contribute to its long-term success as a leading blockchain platform.

[IMPACT] How does your proposed solution address the challenge and what benefits will this bring to the Cardano ecosystem?

Our proposed solution directly addresses the challenge of Cardano's limited adoption in Latin America compared to Ethereum. By creating five high-quality YouTube videos that explain Cardano's consensus mechanism, compare it with Ethereum, and highlight its benefits for the Latin American community, we aim to achieve the following aims:

• Increase Awareness and Education: The project will raise awareness about Cardano's unique features and advantages, especially its staking model, among the Latin American audience.

• Drive Adoption and Engagement: Through the dissemination of educational videos, we seek to attract new users to the Cardano ecosystem, particularly from the Latin American community

• Strengthen the Cardano Network: As more individuals in Latin America gain knowledge about Cardano and engage with its consensus mechanism, the Cardano ecosystem will experience growth in terms of user base, transactions, and staked ADA.

• Solve the Adoption Barrier: The project addresses the specific problem of limited adoption in Latin America by providing localized educational resources in Spanish.

  [IMPACT] How do you intend to measure the success of your project?

We will employ a combination of quantitative and qualitative measures to assess the success of our project and its benefits for the Cardano ecosystem. While it is challenging to provide precise numerical projections, the following metrics and indicators will be used to evaluate the impact of our project:

• Video Engagement Metrics: We will track metrics such as the number of views, likes, shares, and comments on our YouTube video

• Social Media and Community Feedback: We will actively monitor feedback and engagement on social media platforms and community forums.

The innovation brought by our project will positively affect Cardano's productivity and growth in both the short and long term. In the short term, we expect increased awareness, engagement, and user acquisition in Latin America. This will result in a larger user base, higher transaction volume, and increased staked ADA. These immediate outcomes will contribute to the network's security, decentralization, and ecosystem growth.

By expanding Cardano's presence in Latin America, we will unlock new opportunities for growth and adoption. This will strengthen Cardano's position as a leading blockchain platform and increase its overall market share, thus driving productivity, innovation, and attracting further development and investment.

Ultimately, the success of our project will be measured by the growth of Cardano's presence in Latin America, the increased engagement of the Latin American community, and the tangible impact in terms of user adoption, staking participation, and transactions.

[IMPACT] Please describe your plans to share the outputs and results of your project?

We have comprehensive plans to share the outputs and results of our project to maximize its impact and create opportunities for further growth and development. Our dissemination strategy includes the following elements:

• YouTube and Social Media Platforms: The educational videos produced as part of our project will be published on YouTube, with clear descriptions and relevant tags to optimize discoverability.

• Community Engagement: We will actively engage with the Cardano community by participating in forums, discussion groups, and social media channel

• Research and Development Collaboration: The results generated from our project will serve as valuable inputs for further research and development activities.

Through these dissemination efforts, we intend to create a lasting impact within the Cardano ecosystem and beyond. By sharing our outputs and results, we aim to inspire further research, collaboration, and adoption of Cardano, ultimately leading to a stronger, more inclusive, and sustainable financial future for the Latin American community and the wider Cardano ecosystem.

[CAPABILITY/ FEASIBILITY] What is your capability to deliver your project with high levels of trust and accountability?

We are committed to delivering our project with high levels of trust and accountability. The following factors highlight our trustworthiness and ability to manage funds properly:

Expertise in Blockchain and Education: Extensive knowledge and experience in the blockchain industry, specifically in Cardano ecosystem.

Professionalism and Ethical Conduct: We operate with a strong commitment to professionalism, transparency, and ethical conduct.

Accountability and Reporting: We value accountability and understand the need for clear reporting and regular update.

Community Engagement and Feedback: We believe in actively engaging with the Cardano community and incorporating their feedback.

Track record: As part of Rats DAO community I personally managed a basket of 1.5 million ADA on assets. With honest behavior.

[CAPABILITY/ FEASIBILITY] What are the main goals for the project and how will you validate if your approach is feasible?

The main goal of our project is to Increase Awareness and Understanding of Cardano's Staking Mechanism

Objective: Create five high-quality YouTube videos explaining Cardano's consensus mechanism and comparing it with Ethereum's model.

Validation: We will measure the success of this goal by monitoring the engagement metrics of the YouTube videos, including the number of views, likes, shares, and comments. Additionally, we will gather feedback from the Latin American community through comments, social media interactions, and surveys to assess the level of understanding achieved.

In terms of implementation, we will leverage our expertise in blockchain and educational content creation to develop the five YouTube videos. We will utilize professional video editing software and design captivating visuals to enhance the educational experience. We will also ensure the accuracy of the content by conducting thorough research, consulting official Cardano documentation, and collaborating with experts within the Cardano community. Regular communication, progress reports, and feedback collection will ensure the project stays aligned with its objectives and maintains a high level of quality and effectiveness in achieving its goals.

[CAPABILITY/ FEASIBILITY] Please provide a detailed breakdown of your project’s milestones and each of the main tasks or activities to reach the milestone plus the expected timeline for the delivery.

Milestone 1: Research and Content Development

• Tasks:
• Conduct in-depth research on Cardano's staking mechanism and Ethereum's staking model.
• Develop detailed scripts for the five educational YouTube videos.
• Collaborate with Cardano experts for content review and validation.
• Timeline: 4 weeks
• Success Criteria: Completed research, finalized scripts, and content approved by Cardano experts.

Milestone 2: Video Production and Editing

• Tasks:
• Create visually engaging animations and graphics to support the educational content.
• Record and edit the voice-over for the videos.
• Timeline: 4 weeks
• Success Criteria: Five high-quality videos produced with synchronized visuals, voice-over, and subtitles.

Milestone 3: Video Publication and Promotion

• Tasks:
• Upload the videos to YouTube and optimize them for discoverability.
• Create compelling descriptions and tags for each video.
• Timeline: 1 week
• Success Criteria: Videos published on YouTube, promoted on social media channels.

Milestone 4: Community Engagement

• Tasks:
• Actively engage with the community through forums, social media, and discussions.
• Timeline: Ongoing throughout the project duration

Success Criteria: Active community engagement.

Milestone 5: Project Evaluation and Reporting

• Tasks:
• Monitor key metrics such as video views, engagement, and community feedback.
• Evaluate the impact of the project on Cardano adoption in Latin America.
• Prepare a comprehensive project report outlining achievements, challenges, and lessons learned.
• Timeline: 1 week
• Success Criteria: Project evaluation completed, project report finalized.

Overall Project Timeline: Approximately 10 weeks

[CAPABILITY/ FEASIBILITY] Please describe the deliverables, outputs and intended outcomes of each milestone.

Deliverables, Outputs, and Intended Outcomes:

Milestone 1: Research and Content Development

• Deliverables:
• Comprehensive research document on Cardano's staking mechanism and Ethereum's staking model.
• Finalized scripts for the five YouTube videos.
• Outputs:
• Well-researched and accurate information on both staking models.
• Detailed scripts that effectively explain the concepts to the target audience.
• Intended Outcomes:
• Clear understanding of the nuances of Cardano's staking mechanism and its advantages over Ethereum's model.
• Foundation for creating informative and engaging educational videos.
• Measurement:
• Completion of the research document and finalized scripts.

Milestone 2: Video Production and Editing

• Deliverables:
• High-quality YouTube videos showcasing Cardano's staking mechanism and comparing it with Ethereum's staking model.
• Outputs:
• Professionally produced videos with synchronized visuals, voice-over narration, and subtitles.
• Intended Outcomes:
• Engaging and informative content that educates the Latin American audience about Cardano's staking mechanism.
• Increased awareness and interest in Cardano's staking among viewers.
• Measurement:
• Completed and edited videos ready for publication.

Milestone 3: Review and Feedback Incorporation

• Deliverables:
• Feedback received from the Cardano community on the videos.
• Revised versions of the videos incorporating feedback.
• Outputs:
• Updated versions of the videos addressing the suggestions and input received.
• Intended Outcomes:
• Enhanced quality and accuracy of the videos based on community feedback.
• Alignment of the content with the needs and expectations of the target audience.
• Measurement:
• Feedback collected and incorporated into revised video versions.

Milestone 4: Video Publication and Promotion

• Deliverables:
• Published YouTube videos optimized for discoverability.
• Outputs:
• Published videos accessible to a wide audience on the YouTube platform.
• Increased visibility of the videos through targeted social media promotions.
• Intended Outcomes:
• Greater reach and exposure of the videos to the Latin American community.
• Increased engagement and viewership of the videos.
• Measurement:
• Number of views, likes, shares, and comments on the YouTube videos.
• Social media engagement metrics (e.g., reach, impressions, interactions).

Milestone 5: Project Evaluation and Reporting

• Deliverables:

• Comprehensive project report outlining achievements, challenges, and lessons learned.

• Outputs:

• Evaluation of the project's impact on Cardano adoption in Latin America.

• Documentation of key findings, recommendations, and future opportunities.

• Intended Outcomes:

• Clear understanding of the project's effectiveness in increasing awareness and adoption of Cardano.

• Insights for future initiatives and improvements.

• Measurement:

• Completion of the project report documenting the project's outcomes and learnings.

  [RESOURCES & VALUE FOR MONEY] Please provide a detailed budget breakdown of the proposed work and resources.

Detailed costs (in ADA)

Milestone 1: Research and Content Development

Research resources and materials: 2,000

Writing and editing: 3,000

Milestone 2: Video Production and Editing

Video production: 4,000

Video editing software: 950

Voice-over narration: 950

Video editor: 2,700

Price comparison:

https://flearningstudio.com/how-much-does-a-corporate-training-video-cost/

Milestone 3: Video Publication and Promotion

• Feedback collection and analysis: 800
• Video revision and editing: 1,000

Total Budget in ADA 15,400

The project team will ensure transparent and responsible management of the funds provided. Regular budget tracking and reporting will be implemented to demonstrate accountability and effective utilization of resources. Any unused funds will be returned to the community or reallocated to future Cardano-related initiatives with community consent.

[RESOURCES & VALUE FOR MONEY] Who is in the project team and what are their roles?

Project Manager:

Name: Agustín Franchella

Role: Overall project coordination, management, and content development.

LinkedIn:

Previous Work: Agustin has over 3 years of experience in blockchain and cryptocurrency research and education. He has published articles and conducted webinars on various blockchain platforms.

Rats DAO Co-Founder. MAYZ Core Team. SPO [1MATE]

YouTube Channel

Video Production Specialist:

• Name: Martina Luna
• Role: Video production, filming, and editing.
• Previous Work: Martina has extensive experience in video production and has worked on educational videos for blockchain projects. She has a strong portfolio showcasing her skills in producing high-quality videos.
• Social media manager and marketing expert.
• Graphic designer.

Example of a previous video for SingularityNET

https://www.youtube.com/watch?v=hsd-36ILixM&t=38sEngagement and Communication:

The project team has engaged with relevant members of the Cardano community through official communication channels, including Discord and Telegram. They have established direct lines of communication with individuals and resources required for the project. Regular updates and progress reports will be shared with the community to ensure transparency and collaboration.

[RESOURCES & VALUE FOR MONEY] How does the cost of the project represent value for money for the Cardano ecosystem?

The cost of the project represents value for money for the Cardano ecosystem because. The allocated budget for research resources and writing/editing is reasonable and in line with industry standard. The cost of video production equipment and editing software reflects the need for professional-grade equipment to deliver visually appealing and engaging video. The allocated budget for report writing and editing ensures that comprehensive progress reports are provided to the community.

Price comparison:

<https://flearningstudio.com/how-much-does-a-corporate-training-video-cost/>

The costs have been determined by considering market rates, industry standards, and the specific requirements of the project. The project team has also taken into account the potential impact and value that the deliverables will bring to the Cardano ecosystem. By investing in high-quality videos, community engagement, and informative content, the project aims to provide a significant return on investment by attracting new users, increasing adoption, and fostering long-term growth in the Latin American market.