Grow India, Grow Cardano
Campaign Brief
As well as Africa, I think we should also put significant focus on Cardano within India.
India has a massive population of 1.4 billion.
55% are under the age of 30yrs (Wikipedia, 2016 est.)
There are a significant percentage of unbanked/rural people
worldpoverty.io notes 100 million Indians (7%) live in extreme poverty
Certain rural areas are already using Aadhaar Pay to pay for goods using their fingerprint (see https://www.payaadhar.in)
More affluent areas are early adopters of new technologies and India has a lot of skilled IT people
Jio telecoms (3rd largest in the world) has 405 million mobile subscribers (Wikipedia, 2019). So there is enough infrastructure and consumer devices in place to make this a serious market right away.
Having an India focused Catalyst challenge/fund would be very useful to gather teams and ideas and get the Cardano ball rolling in India.
I am not Indian and have no connection to India, but I think that Cardano could be useful to help solve issues that they face and also to grow the Cardano eco-system.
On the surface issues in India might appear similar to Africa or South America, and there will be some overlap, but ideally local people identifying and solving local issues is best.
Emurgo has an office in India, but not sure what they are up to.
IT in India is well established with a large pool of talent and skills available - we need to let them know about Cardano and the Catalyst funding.
This proposal is intended to focus on India within a Fund8 challenge, with that challenge attracting actionable proposals to grow the community of developers and educators.
Some suggestions for that Fund8 challenge are:
Setting up local Cardano hubs for regular catch ups (virtual or real world) Local-language websites/socials/YT set up to attract developers/entrepreneurs to explain Cardano and Catalyst at a high-level Fund a dapp and create a how-to video in local-language as a walk through to help educate and reduce perceived complexity Run a competition/pitch-fest for dapp ideas with the top 10 ideas get funded to make a MVP Connect with universities and training centers Connect with new and established Indian YouTube channels to talk Cardano tech, dev ideas, business opportunities etc to create a buzz about Catalyst funding Regularly promote awareness of Cardano and Catalyst funding to bring people into the space eg a 12 month campaign
This is like a big heavy wheel that will take a lot of energy to get turning, but once it starts to move it will (hopefully) keep going with less energy needed.
How much ADA/USD should be available for this proposal?
I think it will take a few Catalyst rounds to build the Cardano interest in India, so the first round of investment during Fund8 should be $150k. Subsequent funding rounds can be determined at the time and then voted on by the community.
Why is it important?
1.4B people. 55% under 30y (2016 est)
Local Cardano developers/businesses needed to solve local issues.
Significant poverty/unbanked
What does success look like?
Success is having multiple submissions for Catalyst Fund8 for India focused projects, with real-world projects getting funded and built.
Key Metrics to measure
The overall key metrics would be:
- Increased interaction between Catalyst and Indian focused projects
- Number of Indian focused Catalyst submissions
- Number of Indian focused dapps/services actually built
Win-Win India Expansion
Solution: Outreach universities, legal bodies and local governments in India to expand and localize Win-Win services.
Web3 school for India
Solution: We want to provide free training for 200 students on web3 to deploy their 1st app on Cardano by partnering with various colleges.
The future of Cardano is Indian
Solution: Educate youth on the basics of blockchain, its applications, and social impact possibilities, via experiential learning programs on Goodwall
Skrypt Labs - Innovation & Adoption
Solution: Our aim is to expand our developer team in India and engage more developers to involve with Cardano and create global blockchain products.
Networking Events Bombay, India
Solution: By establishing a series of networking events throughout India; inviting speakers to networking events we can garner interest in Cardano
K SPROUT-Leveraging Indian Startups
Solution: Sensitizing the Indian start-up community to Decentralized Fundraising by hosting integrated workshops and idea showcase programs.
Indian SPO Support and Education
Solution: Translate current guides and create educational materials in Hindi as well as create a Live Support Channel for the Indian community.
Credwise
Solution: Credwise that is decentralized consumer credit. Idea is to bring cryptocurrency to BNPL world.
CNFTs for afforestation in India
Solution: Develop a platform for afforestation campaigns with a CNFT marketplace, to mobilize resources as well as grow the Cardano community.
Cardano White Board videos (Telugu)
Solution: Youtube channel in Telugu with Cardano based, crypto educational videos for onboarding new wallets & users.
Cardano Reuse Plastic India Hub
Solution: To convert plastic wastes for reuse, improve sustainability, reduce CO2 emissions & trade Carbon Credit on the Cardano Ecosystem.
CardanoOutreach - India Focus
Solution: Our funded project needs to hire local Indian speaking developers to promote our educational program to Indian students
Cardano in Urdu
Solution: Provide translated videos in Urdu about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, and subtitles offered.
Cardano in Telugu
Solution: Provide translated videos in Telugu about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, and subtitles offered.
Cardano in Tamil
Solution: Provide translated videos in Tamil about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, and subtitles offered.
Cardano in SInhala
Solution: Provide translated videos in Sinhala about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, subtitles offered.
Cardano in Punjabi
Solution: Provide translated videos in Punjabi about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, subtitles offered.
Cardano in Odia
Solution: Provide translated videos in Odia about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, and subtitles offered.
Cardano in Nepali
Solution: Provide translated videos in Nepali about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, and subtitles offered.
Cardano in Marathi
Solution: Provide translated videos in Marathi about Cardano. Translate the entire content of IOHK . Also transcribed, and subtitles offered.
Cardano in Malayalam
Solution: Provide translated videos in Malayalam about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, subtitles offered.
Cardano in Kannada
Solution: Provide translated videos in Kannada about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, subtitles offered.
Cardano in Hindi
Solution: Provide translated videos in Hindi about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed, and subtitles offered.
Cardano in Gujarati
Solution: Provide translated videos in Gujarati about Cardano ecosystem. Translate the entire content of IOHK . Also transcribed,subtitles offered.